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Selling Your Home? Here’s Why You Need a Local Expert

Thinking about selling your home on your own to save on brokerage fees? Here’s the hard truth: it usually ends up costing you.


Last year, homes sold with an agent went for nearly 15% more than those sold without one. That’s not a small gap—it’s a big difference in your net profit. And right now, with more homes on the market, trying to go it alone is even riskier.

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This Isn’t the Market for DIY Selling

A few years ago, you might’ve gotten away with a “For Sale By Owner” sign and a few photos. Buyers were eager, inventory was low, and homes were flying off the market. That’s not the case anymore. Today’s market is more balanced—there are more and more listings available, buyers are much more selective, and competition is a reality. A simple yard sign and a few photos won’t make your home stand out above the rest.


According to Realtor.com, the number of homes for sale in July hit the highest monthly level since 2019. More listings mean buyers have more choices—and if your home isn’t positioned perfectly, it could get overlooked.


More Inventory = More CompetitionSelling today requires:

  • Accurate pricing to attract buyers and maximize your return (profit)

  • Expert staging and presentation to highlight your home’s most notable features

  • Professional marketing and exposure to buyer and realtor networks you can’t reach on your own

  • Skilled negotiation to evaluate offers, handle inspections and provide sound advice

  • Local market knowledge to make your listing stand out


Without all of that, your bottom line suffers.


More Sellers Are Turning to Pros

The numbers don’t lie. Fewer homeowners are selling without a professional agent, and those who try often hire one after struggling. Zillow reports 21% of FSBO sellers ended up calling in a pro to finish the job.


Bottom Line

In today’s market, an agent isn’t optional—it’s essential. Trying to sell on your own can leave your profit on the table.


If you want a professional assessment to determine what your house could sell for—and guidance on selling for the best possible price, in the shortest period of time, with the least amount of inconvenience —let’s talk. I know what it takes to navigate today’s market and get results.

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